Baby Foods Company Hopes To Succeed With Freeze-Dried Products

Amara Organic Foods is betting that parents will switch to their freeze-dried baby foods when they realize that freeze-drying preserves nutrients in fruits and vegetables just as well as high-pressure processing (HPP) but is a much cheaper process. The company’s products cost less, have a long shelf life, and contain no additives or preservatives. The company acknowledges that the HPP companies did the heavy lifting in getting parents to switch from baby foods in heat-treated jars and pouches. Amara’s products are available in natural food stores in California, Nevada, and Utah, and will roll out nationwide in 2018. [Image Credit: © Amara ]