Birds’ Nests Aren’t Just For Eggs

A cosmetics drink launched in the Asian market reduces wrinkles and slows the aging process of the skin, according to its maker, beauty brand Qiaohou. A primary ingredient of Qiaohou Miracle Essence is edible birds’ nests. The global market for “Beauty from Within” products is $4 billion, with the bulk of sales in the Asia-Pacific region. Anti-aging and natural ingredients are high-growth drivers for the beauty industry. The company says “early trials” of the birds’ nest drinks show that "consistent use helps reduce wrinkles and reverse the effects of aging on the skin.”