Recession Has Wealthier Food Buyers Choosing Healthy Foods, Using Coupons

July 14, 2009: 10:11 AM EST

In the stressed US economy, so-called “premium” consumers – basically high-income singles and family heads – are more and more likely to buy healthy and nutritious foods, as well as organic and natural foods. And, thanks to the recession, they are more likely to use the Internet and coupons to make their purchases, according to research from Packaged Facts. “Consumers who have been set back or thrust forward financially are more likely to be rethinking what they need, what they want, and how and where best to find it,” the report’s author says.

"Upscale U.S. Consumers Adjusting Food Demands During Recession", Progressive Grocer, July 14, 2009, © Nielsen Business Media, Inc

Domains

HEALTH & WELLNESS
Body
Food & Nutrition
Better For You
Organic & Natural
Other Food & Nutrition

Geographies

Worldwide
North America
United States of America

Recession Has Wealthier Food Buyers Choosing Healthy Foods, Using Coupons

Domains

Geographies

Categories

See also: